AI engines cite sources
ChatGPT, Claude and Perplexity recommend sites to hundreds of millions of users. If your content isn’t optimized, you’re invisible in their answers.
800M+weekly AI users
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Run a free AI SEO check. See how ChatGPT, Claude, Gemini and Perplexity read your site — and get a step-by-step plan to get cited in AI answers.
No paywall
Free.
Forever — and the whole report.
Your GEO score, the full category breakdown and every recommendation: the entire multi-page report is yours at no cost.
Most AI SEO tools lock the real report behind a paid plan. This one never does.
Why it matters
Millions of people now ask ChatGPT instead of Googling. If AI can’t read your site, you don’t exist to them.
ChatGPT, Claude and Perplexity recommend sites to hundreds of millions of users. If your content isn’t optimized, you’re invisible in their answers.
800M+weekly AI users
LLMs don’t rank like Google. They look for structured data, Schema.org markup and clean semantic HTML they can quote with confidence.
4xmore schema needed
Many sites accidentally block GPTBot, ClaudeBot or PerplexityBot in robots.txt — making them uncitable. We check that for you.
1 in 3sites block AI bots
You get concrete fixes with code examples you can ship today — plus free guides explaining exactly what to change and why.
10 minto first fix
Quick start
Five steps to get read — and cited — by ChatGPT, Claude and Perplexity.
Enter your URL above to get your current score and specific recommendations.
Include Organization, Article or FAQPage schema on every page so AI can quote you accurately.
Make sure GPTBot, ClaudeBot, PerplexityBot and Google-Extended are allowed in robots.txt.
Replace generic divs with article, section, nav, header and footer so machines understand structure.
Give AI crawlers a plain-language map of your most important content.
SEO vs GEO: key differences
| Aspect | Traditional SEO | GEO (AI optimization) |
|---|---|---|
| Audience | Google & Bing crawlers | ChatGPT, Claude, Perplexity, Gemini |
| Content format | Keywords, backlinks | Structured data, semantic HTML |
| Schema importance | Nice to have | Essential (JSON-LD) |
| Bot control | robots.txt for Googlebot | robots.txt + llms.txt for AI bots |
| Goal | Rank in blue links | Be cited inside AI answers |
AI engines
Step-by-step guides to make your site readable and citable by the crawlers behind ChatGPT, Claude, Gemini, Perplexity and more.
FAQ
AI SEO, GEO and AEO — explained in plain language.
It measures how well your website is built for AI search engines like ChatGPT, Claude, Gemini and Perplexity. GEO (Generative Engine Optimization), also called AEO (Answer Engine Optimization), is the practice of making your content easy for AI to read, trust and cite — which is different from ranking on Google.
SEO optimizes for traditional crawlers (Google, Bing) that index pages and rank links. GEO optimizes for LLMs that read semantic structure, structured data (JSON-LD) and machine readability so they can quote you. Good SEO does not guarantee good GEO — the criteria are different.
We analyze four categories worth 25 points each: machine readability (semantic HTML, heading hierarchy), structured data (JSON-LD, Schema.org), extraction format (FAQ, meta descriptions) and AI bot accessibility (robots.txt, llms.txt) — for a total of 100.
A sitemap.xml tells us which pages to analyze. Most CMS platforms (WordPress, Shopify, Squarespace, Webflow) generate one automatically at /sitemap.xml.
llms.txt is an emerging standard (like robots.txt) that gives AI a plain-language map of your most important content. It’s optional but recommended for better control over how AI presents your site.
Common reasons: missing JSON-LD structured data, AI bots blocked in robots.txt, no structured FAQ, non-semantic HTML (too many divs), or client-side rendering that hides content from crawlers.
There’s no catch — it’s completely free. The entire multi-page report (GEO score, category breakdown and every recommendation) is free with no signup, no credit card and no paywall. Unlike most AI SEO tools that lock the full report behind a paid plan, nothing here is gated.